On the lead up to the Great Yorkshire Show 2013 I spent a day shooting some of the clothing that was to be included in the Fashion Show. The Great Yorkshire Show has gained a huge reputation over the years for showcasing both urban and rural fashion, providing a packed venue for not only leading UK designers but also young and student talents.
As a freelance photographer is can be a little hard to get a handle on a shoot like this as you appear to have too many bosses. You are only photographing various ranges of clothing as well as some students work but this is not actually for those individuals or companies. These pictures would be used print media an pre-pieces leading up to the show. As the publications vary it is essential to shoot a mixture of shots but nothing too weird as the shoot does not need to create its own narrative in the way that a shoot for say Vogue would.
One of the other considerations on a shoot like this is always time. With model changes, and moving lights and camera gear , a day will whizz past.
The location will always play a part in a shoot as well and in this case the wonderful Goldsborough Hall generously gave us the space and time we needed. Obviously if this was a shoot for a full range of clothing more time would be taken to lift rugs and remove/change photos and these sorts of details that a stylist would be used for.
As with most jobs I do the client will specify certain aspects from a brief (in this case the models, location and the clothing ranges) but then leave the rest up to myself, although when doing shoots like this its important to have another pair of eyes and creative input. This is where working with Judy Thompson (GYS PR Guru) makes my life a lot easier. Through-out the day she gently suggested this or that and politely frowned at my more esoteric ideas meaning that little time was lost on shots that simply wouldnt be used. In addition to guidance form Judy, Bernadette Gledhill of the Morton Gledhill Fashion team was onsite to coordinate the models, clothes and make-up keeping things flowing.
The clothing designers were: Brook Tavener, Joules, Pure and smaller designers such as Whitby Jet and Umpie bags and Mary Benson, Students from Northumbria University and Harrogate colleges also had clothes in the 2013 fashion show that we shot. Models Charlotte Girdwood, Emily Naylor, Isabelle Mason Tom and Jack.....were great to work with.
The result....... We got great coverage (Front Page of Yorkshire Evening Post magazine.and inside spreads)....in the national and regional press for the show so everyone was pleased.
So here are some shots with extended picture captions detailing the techniques used.
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Brook Tavener mens clothing - One 600EX flash barebulb to left of camera |
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Brook Tavener mens clothing - no flash |
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Brook Tavener mens clothing - Two 600EX flash-units barebulb to left and right of camera |
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Brook Tavener mens clothing - One 600EX flash barebulb to left of camera |
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Kushvant Jutlla – collection entitled SEVEN DEADLY SINS - clothing - One 600EX flash barebulb to left of camera |
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Kushvant Jutlla – collection entitled SEVEN DEADLY SINS - clothing - One 600EX flash barebulb to left of camera but straightish on Emily then one flash behind Charlotte to create shadow.... |
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Kushvant Jutlla – collection entitled SEVEN DEADLY SINS - clothing - One 600EX flash barebulb to left of camera but straightish on Emily - one behind model to RHS of camera |
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Kushvant Jutlla – collection entitled SEVEN DEADLY SINS - clothing - One 600EX flash barebulb to left of camera but straightish on Emily - one behind model to RHS of camera |
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Kushvant Jutlla – collection entitled SEVEN DEADLY SINS - clothing - One 600EX flash barebulb to left of camera but straightish on Emily - one behind model to RHS of camera |
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knitwear collection by student Jack Wainwright from BARNSLEY - clothing - One 600EX flash barebulb to left of camera - one behind model to RHS of camera (bit too hot!) |
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knitwear collection by student Jack Wainwright from BARNSLEY - clothing - One 600EX flash barebulb to left of camera - one behind model to RHS of camera (bit too hot!) |
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knitwear collection by student Jack Wainwright from BARNSLEY - clothing - One 600EX flash barebulb to left of camera - one behind model to RHS of camera (bit too hot!) |
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Demelsa Haughton – collection entitlted ODDITY- Emily with single Flash to LHS of camera |
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Demelsa Haughton – collection entitlted ODDITY- Isabelle and Charlotte with single Flash to straightish but LHS of camera and eyeline. |
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Demelsa Haughton – collection entitlted ODDITY- Emily with single Flash to straightish but RHS of camera and eyeline. |
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Demelsa Haughton – collection entitlted ODDITY- Emily with single Flash to straightish but RHS of camera and eyeline. |
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Demelsa Haughton – collection entitlted ODDITY- Emily with single Flash to straightish but RHS of camera and eyeline. |
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Evening Wear by Brook Tavener (chaps) and Harrogate College (girls) - Three Flashes. One LHS, one RHS and one behind to lighten dark corner.
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Evening Wear by Brook Tavener (chaps) and Harrogate College (girls) - Two Flashes. One LHS, one RHS. |
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Evening Wear by Brook Tavener (chaps) and Harrogate College (girls) - Two Flashes on Emily. One LHS, one RHS. |
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Pure - Two Flashes on Emily. One LHS, one RHS. |
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PURE - Two Flashes on Emily. One LHS, one RHS. |
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Isabelle in Sports wear..... two flashes left and right hand side. |
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The girls in Sports wear.....natural light |
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The girls in Sports wear.....natural light |
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Isabelle in Sports wear.....One Flash lighting model to LHS and one in foreground to light door. |
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Umpie Bags - Two flash LHS and RHS for subtle fill |
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Umpie Bags - Charlotte with great hair and no flash |
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Umpie Bags - Two flash LHS and RHS for subtle fill |
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Umpie Bags - Two flash LHS and RHS (behind) for less subtle fill |
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Umpie Bags - Two flash LHS and RHS (behind) for less subtle fill .. one of my favourite shots! |
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Umpie Bags - Two flash LHS and RHS (behind) for less subtle fill |
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Umpie Bags - Two flash LHS and RHS (behind) for less subtle fill |
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Umpie Bags - Charlotte - Two flash (high) LHS and RHS (behind) for punchy light |
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Umpie Bags - Charlotte - Two flash (high) LHS and RHS (behind) for punchy light |
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Whitby Jet - Emily - No Flash but reflector below model |
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Whitby Jet - Emily- No Flash but reflector below model |
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Whitby Jet - Emily- one Flash to LHS deliberate flared into the lens - one to RHS with shoot thru brolley..silly glam lighting but I love the effect. |
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Whitby Jet - Emily- one Flash to LHS deliberate flared into the lens - one to RHS with shoot thru brolley..silly glam lighting but I love the effect. |
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Whitby Jet - Isablle - just window light and a little fill from RHS with brollie |
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Whitby Jet - Charlotte.....hi key lighting. Main light to RHS of camera , White shoot thru brollie. Second flash to lhs behind model |
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Whitby Jet - Charlotte.....hi key lighting. Main light to RHS of camera , White shoot thru brollie. Second flash to lhs behind model |
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